Genesis are a UK company, which means that first and foremost, they make sure their bikes meet the needs of UK riders, on UK roads and trails, in UK weather. They now make bikes in a variety of materials - steel, aluminium, titanium, carbon - but all with the same simple, clean aesthetics, and real-world application.
It's their steel bikes though that are at the heart of their range, and best define what Genesis are all about. The playful Latitude and High Latitude hardtail mountain bikes, in a choice of 27.5" or 29" wheels, and the ride-all-day Equilibrium road bikes, now available in both disc and rim brake versions. And finally, the already legendary Croix de Fer range - call it a cross, adventure, gravel bike, if there really was one bike that could do it all, this is it.
The Genesis website reveals their compact but diverse range of bikes, have a browse around, from the mainstream to the leftfield, you'll be amazed at how many different types of bikes they make.